2014 Destination Marketing Organization Email Marketing Benchmark Report

How is your Destination Marketing Organization’s email marketing program performing? Are you hitting industry benchmarks?

Knowing this data will help you navigate industry trends and develop strategies for results-driven email marketing. We took a look at the results from over 8 million emails sent by our DMO clients in 2013 and collected data every email marketer wants to know, such as:

  • The best day and time to send an email
  • Mobile adoption rates and email client usage
  • How long recipients are spending reading your emails

Fill out the form on the right and see how your DMO compares!