2016 Association Email Marketing Benchmark Report
Our 6th annual benchmark report is here, exclusively for association marketers!
In this increasingly digital world, email continues to be one of the top ways to reach your audience. Wouldn’t it be great to understand how your email program is performing compared to your peers? You are in luck! We’ve conducted a study of nearly 2 billion emails sent in 2015 by associations to help you evaluate performance and understand industry trends.
This report from Informz will help you:
- Learn how your email programs are performing compared to other associations’ programs.
- Understand key association email marketing and marketing automation trends.
- Determine what metrics to analyze.
- Identify areas you would like to focus on in your digital marketing strategy and what goals to set.
Ready to see how you compare? Download the report today!