Informz for Personify 360
As a Personify Solution Partner, Informz (with our gold star integration) makes it easier than ever to harness the combined power of our email marketing platform and your Personify database to keep your members informed and engaged.
Integrated email marketing puts your AMS right at your fingertips – allowing you to create more personalized communications and to automate many manual processes, all from one integrated interface.
Informz for Personify 360 offers many benefits:
- Easily build target groups without assistance from your IT team with our seamless integration to your current marketing lists, demographics lists and opt-in interests from Personify 360
- Integrated preference management allows members to opt-in and out of communications. That data is seamlessly updated in the Informz email platform and in Personify in real-time, so you can make sure you always have the most up-to-date preference lists
- Use Personify fields to personalize mailings
- Write back valuable email activity data, which includes subscriber preferences, unsubscribes and resubscribes, back to Personify 360, enabling you to have a complete picture of a member’s contact and activity history. The user controls the frequency of the writeback and what writes back
Personify 360 integration is available as an add-on to the Informz Email Marketing product. For specific pricing information, contact us.