Higher Education
Email Marketing Solutions for Colleges and Universities
Effective email marketing campaigns have become vital to maintaining effective communications with college and university students, prospective students, alumni, parents and benefactors.
Informz has created a solution to help you promote engagement, response and conversion through email marketing communications.
Email Communications with Students
Informz enables colleges and universities to adapt to recent changes in how students will interact with colleges and universities. Our powerful email marketing platform enables you to send bulk email messages, newsletters or customized communications to individual students, or the entire student body.
Admissions Email Marketing Program
Our email marketing platform allows college and university admissions departments to adapt email communications to the personalized interests and communication preferences of each prospective student to promote opens and conversions.
Development Email Marketing for Alumni Associations
College and university alumni and donors are more likely to remain engaged when you provide personalized, timely updates based on their personal interests. Our email marketing program enables you to personalize communications to each alumnus based on their interests and historical behavior to promote engagement and support. Informz also offers a fundraising module that elevates alumni email communications to the next level for even better results.
Email Communications for Student Affairs, Admissions and Alumni Associations
From student enrollment to faculty communication to special event management, Informz Email Marketing, Text Message Marketing, and Online Surveys help you manage communications, time and budget effectively.
Email Marketing Support
Informz provides a dedicated eMarketing Advisor to every client to provide guidance and recommendations to ensure your email communications with students, candidates and alumni fully leverage the features of our email marketing platform and deliver optimal results.
Email Marketing Features for College & University Communications
Whether you are in admissions, alumni relations or development, Informz can help you build stronger relationships with current and prospective students, alumni, parents, faculty, friends and donors.
Informz email marketing solutions enable marketers to:
- Create personalized email campaigns with our easy to use email message builder.
- Seamlessly integrate communications with students, parents, faculty and alumni with the list management tool or by integrating your database with Informz.
- Discover what each individual is interested in, identify group preferences and customize messaging according to performance.
- Leverage detailed reporting capabilities to monitor email campaign performance.
- Enjoy superior email deliverability for peace of mind that emails will be successfully delivered to recipients.
- Deploy consistent branding with our professionally designed, custom HTML templates
- Process online membership applications, dues payments and more with personalized invoices and online payments.
Request an admissions, development or student communications email marketing demo today!
Fully Integrated Database Email Marketing Solution
Informz enables you to unlock the full potential of your database to send targeted, relevant and personalized email communications to students, parents, faculty, and alumni.
Informz offers seamless integration between your email marketing program and your database system, via our web service API helping you target your messages and save time by automating delivery and reporting functions.
More than anything, Informz has allowed us to communicate much more frequently with our constituents in a professional looking way, thus keeping Wartburg much more top of mind.
Jeff Beck
Director of Alumni RelationsWartburg College
