Become a Content Creation Queen or King
Writers block…we have all been there before. Even as I sit down to write this blog post it takes time to think through what I want to say, and some days it’s better to put it to the side and … Continue reading
Email and Social: Friends or Enemies?
Friends! We often hear the question, “how can I utilize my email marketing programs to better support my social media initiatives and drive participation?” More and more it seems that people are realizing that using the two channels together can … Continue reading
Connecting the Dots in Today’s Marketing World
We are excited to announce the release of a new whitepaper that guides marketers through creating an integrated marketing strategy across email, mobile, social, video and web. The new guide, Connecting the Dots in Today’s Marketing World, will provide tips for creating … Continue reading
Five things you can do to improve your email before 2012
2012 is just around the corner and it’s time to fill those email marketing resolutions you created for yourself a year ago. With the few days we have left, here are five quick things that can be done to bring … Continue reading
Are you really integrated?
Last week I presented on how to integrate your marketing channels including email, social media and text messaging. Many people will say they are integrated, but when you look into it, all you see in their e-newsletter is a logo … Continue reading
Social Media Quick Tips
No two channels work better together than email and social media, especially when you integrate them in your communications strategy. Before you jump into social media, read our three quick tips for making the most out of your presence on … Continue reading
QR What?!
I am fresh back from the Association Media Publishing Annual Meeting and saw firsthand how quickly QR codes and social media have spread among associations. On the main stage, there were always tweets being scrolled on a big screen, which … Continue reading
Our Greatest Hits!
With the halfway point for the year right around the corner (wow — where did the last five months go!?), now is a great time to take a look at your goals for 2011 and your progress towards achieving them. … Continue reading
Become a Social Media-lite!
Social media and email marketing are truly a winning combination, so it is important that you master how to combine the two together strategically. In our latest vlog, Jeanette Arrighi, Marketing Strategist Manager (and voice behind our webinars!) at Informz, … Continue reading
Email + Social Media = Success
On the day the Internet was invented, the opportunities for marketers to reach their audiences grew exponentially. If none of us understood it back then, we certainly understand it now. What we don’t understand as well is how to make … Continue reading
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