Should I design my email for iPhone, iPad or Outlook?

Technology is changing so fast and many individuals now have devices that can do everything their computer can do, including reading email and making purchases. As shown in the 2012 Association Email Marketing Benchmark Report, mobile readership is still increasing … Continue reading →

Filed under: Associations, Benchmark Report, Blog, Mobile
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Connecting the Dots in Today’s Marketing World

We are excited to announce the release of a new whitepaper that guides marketers through creating an integrated marketing strategy across email, mobile, social, video and web. The new guide, Connecting the Dots in Today’s Marketing World, will provide tips for creating … Continue reading →

Filed under: Associations, Blog, Email Marketing Tips, Mobile, Social Media, Text Messaging, Video, Whitepaper
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Five things you can do to improve your email before 2012

2012 is just around the corner and it’s time to fill those email marketing resolutions you created for yourself a year ago. With the few days we have left, here are five quick things that can be done to bring … Continue reading →

Filed under: Associations, Benchmark Report, Blog, Email Marketing Tips, Engagement, Mobile, Online Surveys, Social Media, Subject Lines
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Back from ASAE Tech!

Two weeks ago I attended the 2011 ASAE Technology Conference and Expo and had a blast. The main focus of many sessions was on mobile, which wasn’t a huge surprise with the enormous growth of smartphone and tablet sales this … Continue reading →

Filed under: Associations, Blog, Events, Mobile
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