Advisor Vlog: Re-Engagement in 5 Easy Steps

Alex Mastrianni

We all know the importance of subscriber engagement. Sometimes, though, subscribers can become inactive. Maybe they’re overwhelmed by emails, and your message gets lost in the shuffle, or maybe they’re not enticed by your subject lines. Either way, it’s time to stop wasting your resources on these inactive subscribers and start a re-engagement campaign to get them back in the loop — or off your list for good.

In our newest Advisor Vlog, eMarketing Advisor Lainy Jada shares the steps you can take to clean up your lists and reach out to those inactive subscribers.

About the Author
Alex Mastrianni

As the Marketing Manager at Informz, Alex drives the development and implementation of our content marketing plan and marketing campaigns. Outside of work, Alex is a pop culture junkie, ice cream fanatic, and semi-pro vacation planner.