Informz Named Leading Provider of Email and Marketing Automation for Associations
We are so pleased to announce that Informz has been ranked the market leader in association email marketing and marketing automation and rated #1 in customer satisfaction for both product and service.
The results come from the Lehman ReportsTM 2015 Association Technology Study. Lehman Associates surveyed and gathered data from US-based associations with budgets over $1M during the final quarter of 2015. The survey is conducted to obtain information on the current use of technology products and services, market projections, product satisfaction levels as well as factors considered in product adoption.
“The Lehman Study results are a ringing endorsement by our clients and I have the dedicated team at Informz to thank for that,” said Joe Tyler, CEO of Informz. “Our unparalleled focus on customer satisfaction coupled with our continuous product improvement are key drivers in making us number one both in email and marketing automation – a position we are determined to stay in.”
The study also reveals that 30% of associations use more than one email service, however out of the three leading enhanced email providers, Informz customers are the least likely to use a second email provider. This is likely linked to the result of the customer satisfaction study showing that Informz ranks highest in satisfaction for both product and with professional services – services is defined as the assistance provided to an association to help them gain full value from the product –more than just customer and technical support.
If you’re ready to get the most out of your email marketing guided by an expert personal Advisor, let’s chat!