Category: Webinar

Drive Event Registration with Automated Campaigns [Webinar Recording]

Event organizers and marketers are under pressure to drive online and offline event registration – a task not meant for the faint of heart. I recently hosted a 30-minute webinar, Drive Event Registration with Automated Campaigns, where I shared how two associations are using automated campaigns for events. The results are very impressive. Check out the […]

Webinar: Drive Event Registration with Automated Campaigns

Driving registration to online and offline events is not for the faint of heart. There is a lot of pressure to perform and the counting begins soon after the first email is sent. Is an automated event campaign a part of your strategy? “How are we doing with event registrations? How does that compare to […]

7,000 Subject Line Tests Later [Webinar Recording]

Ready to boost your open rates with the perfect subject line? Good, because we’ve got the data to help you do it! In 2016, Informz clients implemented over 7,000 subject line tests resulting in over 100 million emails sent as part of an A/B test. That’s a lot of testing! We knew there would be […]

Supporting Community Goals [Webinar Recording]

Integrating your online community and digital communications is an effective way to increase engagement. We hosted a webinar, Supporting Community Goals Using the Higher Logic Integration, this week with presenters; Peter Nelson, VP of Product at Informz, Bobby Kaighn, Director of Partnerships at Higher Logic and Andy Duncan, Director, Member Relations at NHPCO. They walked us through how […]

Supporting Community Goals Using the HL Integration [Webinar]

Get more efficient and effective in 2017 by integrating your online community and digital communications. Email is a major component of reminding members of everything that your community has to offer and inspire action and involvement. By encouraging members to participate and collaborate in your online community, you could see a huge lift in engagement, just like NHPCO […]