Category: Video

Informz Highlights (Straight from the Superfans)

It’s no secret that it’s our mission to turn every client into an Informz Superfan! At a recent client event, we asked clients to share their thoughts on what it’s like working with us and what they like about using the Informz email marketing and marketing automation platform. Hear what they had to say about […]

Informz Makes Email Marketing Easy for NAFCU

National Association of Federally-Insured Credit Unions (NAFCU) integrates Informz email marketing with their database to send targeted emails to members. In this video, learn what NAFCU has to say about some of their favorite Informz features — like A/B split testing, reporting, and engagement scoring — that improve email performance and create engaging emails. “The integration makes […]

NHPCO Customizes the Member Experience with Informz

National Hospice and Palliative Care Organization (NHPCO), the leadership association working on behalf of end of life care, uses Informz email marketing and marketing automation to introduce members to benefits and supplement and complement the membership renewal and retention process. “It’s a great product. It has a lot of robust features, it’s also very easy […]

Personas=Audience

As part of our integration partnership with Abila, we attended their 2015 User and Developers Conference. They do this cool thing called “Ignite” presentations — five minute presentations on a focused topic. You are accompanied by a slide show comprised of 20 slides that auto-advance every 15 seconds. You have no choice but to “keep […]

To embed or not to embed; That is the question.

As an eMarketing Advisor of almost 6 years, I have been asked (a couple two or three-hundred times) what my opinion is on sending video through email. The questions I receive almost everyday range from why to add video and how to embed video to what is the best practice to ensure all of my […]