Category: Template Design

Webinar: Email Design, Meet Strategy!

We all need a little help when it comes to email marketing. Often times, you can improve engagement in your emails by utilizing features such as send time optimization and subject line testing. But sometimes, it takes a little more to get your subscribers to take action when your emails reach their inbox. The answer […]

Don’t Fall Behind: Why Design is So Important to Email Marketing

Do you struggle to create an appealing way of communicating your mailings to your clients? Is being a “visual person” hampering you from creating an effective template design? Or are you just clueless as to where to start in the design process? Look no further, the Informz Design Team is here to help! With the […]

Six Email Design Tips for Emarketers

We all know that content is king, but that doesn’t mean that email design is an afterthought! Effective email design can increase your click-thru rates, improve reader engagement, and ensure that your content is received in the best way possible. Great email design will enhance your content. Here are six quick email design tips to help […]

Some things you should never leave to luck…

…and your email strategy is one of them! If you don’t take time to create a plan surrounding an email campaign, you could be wasting your resources. You need to develop a plan of attack! Who are you sending the emails to? How often will you send? How can you measure the campaign’s success? In our […]

3 Tips to Improve Email Design

An effective enewsletter design can increase your click thru rates, improve reader engagement, and ensure that your content is received in the best way possible. If you’re thinking about redesigning your email templates, there are three key things you must keep in mind! In this vlog, Bill Deerfield gives us his top 3 tips for […]