[Infographic] Top 10 Blog Posts from 2015

Kate Jones

2015 certainly has been a great year here at Informz and we hope that you’ve enjoyed following along on the Informz blog. From our biggest Informz Superfan Summit yet, to making the Inc. 5000’s Fastest-Growing companies and the Albany Business Review’s Best Places to Work for the second consecutive year, to keeping up with the latest digital marketing trends such as marketing automation, it was all here on the blog. As you enjoy your last few cups of coffee at your desk in 2015, check out the top 10 most-visited Informz blog posts of 2015.


10. Cleaning Up Your Association’s Data

Data cleanup is no picnic but it’s necessary for analyzing and making smart decisions for your association. In this post, we have shared tips to get your data into shape so you can be on your way to making the most of your data.

9. Canadian Company Faces $1.1 Million Penalty For CASL Violations

Not complying with Canada’s anti-spam legislation (CASL) is going to cost you. Senders take note!

8. Ideas From Informz Clients, For Informz Clients

From personalized subject lines and preheaders to reengagement campaigns and event registration, don’t miss these tips straight from Informz users! Learn what is working for clients and how they improved their email marketing campaigns.

7. 2015 Informz Superfan Summit

Over 175 Informz Superfans gathered in Virginia for two action packed days of email marketing and marketing automation best practices and training. Don’t forget to sign up early for 2016’s Summit!

6. How Does Your Association Measure Up?

We’ve created an infographic so you can see how your email marketing program compares to your peers. Get a quick look at what other associations are up to.

5. Automated Campaigns Lead to 201% Increase in Engagement for FAIA

Find out what challenges FAIA faced in their email marketing and how they used marketing automation to build relationships and engage members from the start with an automated welcome campaign.

4. Quick Tip: Removing Hairline Borders in HTML Emails on iPhone & iPad

Digital Marketing Designer Nabeel John shares how to fix email border issues on your devices.

3. 2015 Association Email Marketing Benchmark Report

Our annual association email marketing benchmark report is the only report you need to compare your email program to your peers and improve your metrics for 2016!

2. The Outlook Page Break

Sick of those large gaps in your email? Here’s why it can happen and how to fix it.

1. AARC Wins Back 800 Members in 45 Days

Who doesn’t love a good success story? Digital Marketing Strategist, Vivian Swertinski talks with Sherry Milligan at AARC to get the scoop on their renewal challenges and how they used Informz to create a win back campaign strategy to bring back lapsed members.

Did you have a favorite post this year? What did you find the most helpful? Share it in the comments so that we can give you more info on the topics you care about in 2016!

About the Author
Kate Jones

As Digital Marketing Specialist at Informz, Kate manages the company website, social media strategy, press releases and marketing collateral. Outside of work you can find Kate chasing her toddler and dog and laughing at the chaos with her husband.