Informally… Carmina!

Kate Jones

Today I caught up with Carmina, Client Advisor here at Informz. We talked about a day in the life of an Advisor, the best vacation she ever took *hint* Hawaii and why she would love to visit Italy for reasons beyond just the delicious food. What is your official title and what does your job […]

Supporting Community Goals [Webinar Recording]

Kate Jones

Integrating your online community and digital communications is an effective way to increase engagement. We hosted a webinar, Supporting Community Goals Using the Higher Logic Integration, this week with presenters; Peter Nelson, VP of Product at Informz, Bobby Kaighn, Director of Partnerships at Higher Logic and Andy Duncan, Director, Member Relations at NHPCO. They walked us through how […]

Beyond Opens and Clicks: 3 Email Metrics You Need to Track

Alex Mastrianni

For marketers who are just getting their feet wet with email marketing and all the great reporting capabilities it offers, seeing the basic stats on your email’s performance – like opens, clicks, and deliveries – can be exciting. Getting an (almost) instant understanding about how well your message resonated with your audience is one of […]

Supporting Community Goals Using the HL Integration [Webinar]

Kate Jones

Get more efficient and effective in 2017 by integrating your online community and digital communications. Email is a major component of reminding members of everything that your community has to offer and inspire action and involvement. By encouraging members to participate and collaborate in your online community, you could see a huge lift in engagement, just like NHPCO […]

2016 Year in Review [Infographic]

Kate Jones

Happy New Year! You are likely hearing endless stories about New Year’s resolutions, like how to be better this year than the last, how to be the best blog writer of all time, ya know, things like that. Before we jump right into the newness of 2017, we thought we would take a minute and […]